Specialists in IDEA consulting: inclusion, diversity-celebrating, equity and accessibility training. Simply Good Form Inc. empowers companies and service providers with skills to succeed at being inclusive leaders in their industry.

Through lived experience and unique skill sets, transform your workplace culture with our team of professionals who are about championing policies for inclusion and inspiring diversity awareness and acceptance through educational programs and consulting.

Work with us and you're directly supporting barrier-busting, social programming supporting equity-deserving individuals in your communities.


Cyn Sweeney (She/Her)

IDEA Consultant, educator, author, podcaster and advocator for inclusion, diversity-celebrating, equity, and accessibility focused on elevating QT (Queer + Trans) voices, visibility and representation of trans people in all levels of business, employment and community engagement, including race, ethnicity, ability, age, economy, plus. 

She is the parent of a trans child, and since 2019, she has been consistently recognized as a LGBTQ2+ advocate and change-maker, most recently being named a finalist in the CGLCC LGBT+ Business Advocate of the Year 2022 and alongside her team, being named a finalist in the Best New Business 2023 Halifax Business Awards. Cynthia's served on panels with PRIDE Health Nova Scotia, Pride At Work Canada and IWK Integrated Trans Health Symposium for youth into adulthood.

Bachelor of Journalism, University King's College Halifax and Social Scientist graduating from University of Western Ontario. Chapter Lead Pflag Halifax, and served on board of PRIDE Lunenburg County and earned certificates from IWK Trans Health Team for World Professional Association of Transgender Health navigation.

Emma Stanley (She/Her)

IDEA Consultant and SGF Director of Programming and Development, Emma is originally from Saint George, New Brunswick and joined Simply Good Form after more than ten years of teaching English abroad. Being a queer trans woman living and transitioning across several countries and cultures, Emma had the chance to experience a wide variety of different perspectives and approaches to 2SLGBTQ+ people. Being a language educator made sure she understands the power of words and language within our culture. 

Her lived experience helps position SGF’s EDIA programming delivery to be the best, most inclusive education to serve our clients. Currently, Emma is heading up our THRIVE! Queer Careers and Resiliency program. 

'I'm excited to be making a positive change for the next generation of LGBTQ2S+ people in Canada and supporting businesses and organizations in becoming inclusive leaders in their field.'

In her free time she enjoys drawing, board games, and juggling. Her favorite place is the Omani desert at night.

Isaac Cook (He/They)

Inclusion Educator and Digital Media Specialist. Isaac was born and raised in Nova Scotia, and is a transgender, non-binary, queer person with a passion for making change. With a degree in Linguistics and Criminology, Isaac brings a diverse background of both professional and personal experience to the team.

With more than six years of communications, marketing and web development experience, Isaac has worked alongside organizations in a wide range of industries and has a great passion for STEM- focused and non-profit organizations. They enjoy dedicating their time to promoting and assisting scientific and technological growth; challenging the ‘traditional workforce’ by supporting policies and programs on inclusion and intersectionality, focusing on uplifting 2SLGBTQ+ and BIPOC voices.

Isaac is co-host of the podcast Hey, Cis! Outside of his work within the LGBTQ+ community, Isaac enjoys cooking, travelling, astrology and hanging out with his dogs Aspen, Timber and Dovah.

Rachele Manett (They/She)

Rachele is a queer, Jewish, disabled, sexuality educator. Their workshops and classes focus on healthcare and disability and are currently the education coordinator for Venus Envy; an education-based sex shop and book store located in Kjipuktuk (Halifax), Nova Scotia.

Meet Rachele, in 'Leave your Ableism outside the Bedroom: in conversation with Andrew Gurza and Rachele Manett.

Elliot Bush (He/They)

Elliot (He/They) works with the Lunenburg County YMCA, and his role is Youth Equity Diversity and Inclusion Coordinator. Elliot facilitates programming in schools with youth through his work, and also guest speaks occasionally with GSA's in the area. 

They are a Board Director with Lunenburg PRIDE since September 2021. 

Elliot's genuine passion for supporting 2SLGBTQ+ Youth and advocating for safer and welcoming spaces led him to volunteering and sharing some of his experiences to benefit participants within THRIVE Careers Program. 

BriAnna Simons (She/Her)

BriAnna is a Clinical Social Worker based on the South Shore and Board Director with PRIDE Lunenburg.

BriAnna is Co-Author of the inclusive children's story The Pink Balloon and author of Emotionally Attuned Parenting.

Our Team is ready to work with you and your organization, business or school

Let's get started!

Colin Durhan, PRIDE at Work Canada

"We were pleased to have Cynthia share both her personal and professional experiences at our event for Halifax Pride 2019. Her thoughtfulness, attention to inclusive language and willingness to employ her family's story to help others learn was very much appreciated by our organization and our guests. Her warmth as a presenter put audience members at ease, even when talking about topics that can be difficult for some to discuss.”


V.B. Bridgewater,  Lunenburg Queens Recreation Summer Staff Training, June 2021

Everything about this workshop I found to be very beneficial and informative. It was probably the best training I have received on this topic.

Cathy Shaw - SSRCE Administrator 

‘As an SSRCE (South Shore Regional Centre for Education) Administrator, I had the pleasure of attending a presentation by Cynthia Sweeney. Simply put, Cynthia embodies the philosophy of inclusion. Her devotion for creating a better, more accepting future for our youth is evident. It was the most educational and thought provoking hour I have spent in a very long time.’ 

Simply Good Form Consultancy is based in K’jipuktuk (Halifax) in Mi’kma’ki (Nova Scotia), the traditional and unceded territory of the M’ikmaq people. Settlers and the M’ikmaq have lived in this territory under the provisions of the Peace and Friendship Treaties since 1760 and 1772. We are all treaty people in Mi’kma’ki.

Our certified programs are international.

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